A strange thing happened during the course of the Wendover Fun Bus advertising campaign. That is, while working on this particular advertisement campaign an event occurred which was not an event we anticipated or would have otherwise predicted had we been given the task of predicting events which would happen in the near future. There are probably an infinite number of reasons as to why we did not come to predict this mysterious event. One reason might be that there was no immediate need to predict this event. Or perhaps we might say that there was no immediate perceived need to predict this particular event.
THE MYSTERIOUS APPEARANCE OF THE ST GEORGE SHUTTLE
Nevertheless, this mysterious event did come into being. It was made manifest (in other words) and for this very reason it requires discussion in order to fully understand the totality of its ramifications. Therefore, in order to begin the conversation we must first examine the need for this conversation and the reasons why this conversation is more important (say) than some other conversation that may be important for some other reason but does not rise to the same level of importance as this conversation seems to rise to.
Let us take a step back for a moment. This conversation is a layered and necessarily complex one and it is important (from the blog writer’s perspective) that the reader of this blog fully understand the substance of the content of this conversation before we proceed with further conversation. Obviously, if we were to proceed without this necessary foundation then we will in all likelihood proceed along the wrong path and then fall into error. Certainly, accuracy and truth are qualities that the Advertise Utah blog holds in very high regard and as such falling into error is a pitfall we wish to avoid.